Everyone starts somewhere in Social Media.  Tips and tricks we’ve all learned along the way can be especially helpful to those still navigating uncharted waters.

This interview series features twitter accounts in and around the construction industry, a growing population within the Twittersphere.  My only disclaimer is that I do not always agree with the advice.

Stats:

Twitter Name: @Therm_All

Twitter Bio: We offer a complete line of insulation, doors, windows and green building products for metal building systems. We have 30 years of experience. Tweets by Bridget

Company Name: Therm-All Insulation

City/State: North Olmsted, OH

Main Website: www.therm-all.com

Facebook Page:  http://www.facebook.com/ThermAllInsulation

Admin Name:  Bridget Mahovlic (until 8/6/12)

Klout Score: 53

Followers: 634

Following:Follower Ratio: 1.45

Questions:

1. When did you start your twitter account?

May 18, 2010.

You mean I actually have to do some research for this interview? *Rifles through dusty records* The account was created by someone within the company last May, but I took over in early November.

2. What was your biggest obstacle in twitter?

Overcoming the initial feelings of intimidation. As I said, someone else within Therm-All started our account back in May but hadn’t tweeted much. It was my job to come in and save the day. Have I saved the day? Not yet. Have I tried? Heck yeah. Continue reading →