Scott Stratten made a stop in Orange County on his Book of Business Awesome tour last night and boy did I ever get my money’s worth.
First of all, it’s refreshing to be reinforced by an “expert” on some of the theories and opinions I’ve come up with recently.
Secondly, it was good to just laugh. Scott has a way to make us laugh at ourselves and the things we do, especially with technology, that just do not make sense.
“We’re using tech because we can; not because we should.” Scott Stratten
The Linked Orange County event was very enjoyable and the cost was reasonable, especially because I bought my ticket during the initial stages of the event planning.
Here are some highlights in the form of my tweets:
"Anyone can be cool but awesome takes practice." @unmarketing #linkedoc #ocawesome pic.twitter.com/XqP5LbFu
— Riggins Construction (@RigginsConst) November 15, 2012