Category Archives: Social Media

Have you tried Twitter's new publishing tool yet? A collection is turned into a moment.

Progress Photos on Wamco’s TI – Twitter Publishing

Today I read on Mashable that Twitter is allowing you to embed a collection of tweets, emphasizing the photos instead of the text. Thanks for the great tweet, Inspire Social.

A collection is turned into a moment.

What better way than to test this out on our current tenant improvement project for Wamco? Currently the progress photos are part of our Instagram Monday campaign but I always tweet at least one photo of the front of the building. Perfect. I know exactly how I’ll use this.

First, the embed. Then the instructions.

About this TI

Wamco’s new exterior and interior improvement is a beautiful project but focusing on the exterior, more storefront was cut in and an aluminum fascade is being added. You can see the progress from Week 5 to 21 in these few photos.

So, how do you do this?

  1. In TweetDeck (yes you have to use TweetDeck — at least for today) click the plus sign on the left sidebar, add column, add collection.
  2. Click on the blue create collection button.
  3. It will open up a new column where you can name and describe the collection.
  4. Drag tweets into the collection (with the 4 arrow thing). It helps if your collection column is next to a search or favorite column. That stupid “Add To Collection” choice doesn’t work.drag tweet to collection
  5. In the collection column, click the sliders at the top, click share.
  6. In the share dialog, choose View on Twitter. It will open up this collection (used to be a timeline) in a new window.
  7. Copy the link (url) of Collection (mine is ). It is a timeline, technically and very linear. Don’t worry the next steps will make it more beautiful.
  8. Go to
  9. Enter URL from your new timeline (step 7) in the dialog box and press the arrow or enter key on your keyboard. The moment will come up.
  10. If you like what you see, click the blue copy code button. If you don’t like what you see, go back to TweetDeck and add or remove tweets to your collection. My tip is to have an odd number (3, 5, 7) of tweets. It looks better.
  11. For WordPress, go to your post/page, click text (it doesn’t work in visual), then paste code where you want it to appear. Now, for me, it didn’t live preview but when I clicked publish, it was live. So don’t freak out like I did.
  12. Don’t forget to save.
  13. Proofread post.
  14. Publish.
  15. Pat yourself on the back.

Are you going to try Twitter Publishing?

What’s Your Water Cooler? Mine is Twitter

Twitter is the water cooler. It continually amazes me when people ask if you can really get to know people on Twitter. Yes, you really can get to know people on Twitter.

Often non-users have a notion that the conversations on Twitter are senseless and meaningless. Do they think we have epic conversations about how to solve the universe’s problems in real life? No.

In every office around this country, we all talk about the small things around the water cooler every single day of our lives – the commute, the weather, last night’s American Idol episode.

We all snack, use the restrooms, walk out of the lobby, check the network printer. And in those moments we bump into each other and small talk ensues.

Twitter is just an extension of that basic human behavior. If, that is, you choose to participate.

In our recent interview by MyFixItUpLife.Com, Theresa from My Fix It Up Life asks,

“Is it a bonding experience being on Twitter?”

After Carol answers, I chimed in:

“It’s the water cooler without geography; this is how we bond as humans.”


“You’re a genius!”

Did he say that because I am? No. But it suddenly clicked in his brain. I love those lightbulb moments. Click play below (or here) to watch that moment.

Does that strike you as odd?

Maybe factory workers still have to work in silence, but gone are the days where creative employees are discouraged from taking with one another.

TDC Collaborative SpaceCorporate offices are now specifically designed to include collaboration. We’ve noticed this in a few of our recent projects as well where even tables will be set aside for impromptu meetings. Continue reading

Digital Influence Panel – Relationships are the ROI

Bridget Willard and Darrel Cole of Parsons Brinckerhoff

Bridget Willard and Darrel Cole of Parsons Brinckerhoff

I was honored to be invited again this year by Darrel Cole of Parsons Brinckerhoff join his “Digital Influence” panel at the ACEC California annual conference 4/8/14.

One of the organizers asked us,

“How long have you two worked together?”

Bridget replied,
“We don’t; we met on Twitter.”

The look of surprise on her face was a testiment to the fact that relationships built on social media are, in fact, real.

Building relationships should be the goal on social media. When it isn’t, people often blame social media for their own failure.


Tweet: “You’re the product; we’re selling you.” @RigginsConst

Tweet: “But if you don’t have a connection with them, all of your influence stops right there…” @RigginsConst

I mention how I met Allen C. Buchanan, Principal, Lee and Associates. Complete commercial real estate location advice for owners and occupants of manufacturing, flex, and distribution buildings in Southern California.

You can read the story here.

Check out his blog:

Continue reading

Want to meet new people? Join a Twitter Chat

Meeting New People by ClemsonUnivLibary on Flikr

Meeting New People by ClemsonUnivLibary on Flikr

Updated 3/24/15

Twitter Chats are a great way to meet like-minded people who make your mind stretch. You can be as much or as little involved as you prefer, answering all of the questions, some, or none.

The basis of a twitter chat is a unified subject matter that uses a specific hashtag (clickable & searchable) which allows you keep track of chat-related tweets.

That’s too much work for me so I prefer to use a chat client that allows you to highlight the moderator and will automatically insert the hashtag. I use TweetChat. Other people use Twubs or just make a column in a Twitter client like TweetDeck or Hootsuite. It’s up to you.

Below are summaries of the four chats I attend when I can.


8 am Pacific – Power of Connection (#PoCchat)

This chat is held weekly on Mondays at 8:00 a.m. PST and, because of the time factor, is the hardest for me to attend. It’s hosted by Bobby Umar (@RaehanBobby) who is known for his Ted Talk “The Five Cs of Connection.

This chat focuses on leadership with the perspective of making lasting connections and, therefore, is relevant to anyone in business or social media. He generally makes a Storify summary after the fact. Here is an example. Continue reading

Take a chance! Invite a Twitter follower to lunch.


Tom, Bridget, and Allen at Zov’s Bistro 8/21/13

Even after all of these years, it puzzles me that the commercial real estate (#CRE) and architecture, engineering, and construction (#AEC) communities are still relatively small on social media. It should come as no surprise that whenever I happen upon someone from those fields, I practically do somersaults in my office.  To find someone that’s local to boot, is virtually miraculous.

This summer (I’m not even sure how at this point) I came upon the Twitter feed of Allen Buchanan and, like social people do, we tweeted back and forth, read each other’s blogs, etc. He is an active blogger and started a short video series called Tuesday Traffic Tips, too. Naturally, the we hit it off over the geeky stuff. Continue reading